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#21 2025 · SaaS & startups

Lunderstorm

A clearer story for a complex technology brand.

Lunderstorm website

Story Case study

Overview

Lunderstorm is a hybrid infrastructure managed service provider, delivering tailored compute, storage, backup and disaster recovery, power and cooling, and cloud solutions. This IT infrastructure website design project gave a deeply technical, vendor-agnostic business a site that explains its offer with clarity and confidence. I designed and built it in Framer in three weeks.

The challenge

Lunderstorm sells something complex to buyers who are busy and sceptical. Its value sits in nuance: vendor-neutral advice, solution architecture across platforms from HPE, Dell, Cisco and Lenovo, and support for industries from construction and hospitality to healthcare, manufacturing and the public sector. The risk was a site that read like a spec sheet. It needed to establish credibility fast, make the solutions scannable and give decision-makers an obvious next step.

What I built

  • A hero that leads with "Agnostic Expertise. Tailored Solutions." and two clear actions: schedule a consultation or download the overview
  • A "who we are" section that frames Lunderstorm as more than a reseller
  • Four proof points (industry focus, vendor-neutral design, performance at scale, strategic insight) in a quick-scan grid
  • Solution panels for compute, storage, and backup and disaster recovery, each with tidy highlights and a "Learn more" path
  • A delivery process section, from strategic planning to cloud-ready expansion
  • An FAQ and a closing call to book a free infrastructure assessment or request a demo

Design & build

The direction is calm and precise: a clean layout, a teal accent, short headlines and plenty of space so dense technical detail feels organised rather than overwhelming. I wrote the structure around the questions an IT lead actually asks, then built the multipage website in Framer with About, Solution, Use Cases, Support and Contact pages. Performance was treated as part of the brand: a technology company should have a fast, technically solid site.

What it delivers

Lunderstorm now has a site that sounds as expert as its team. A complex, technical offer reads as a clear set of solutions, buyers in each industry can see themselves in it, and the consultation, overview download and assessment offers give every visitor an obvious next step. It is fast and technically solid, which is exactly the impression an infrastructure partner needs to make.

Comment card · Rated excellent

“Seeing the site come together from concept to performance was impressive.”

Lance Lunder, Lunderstorm

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